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Why WHOOP

Distraction-free design

WHOOP has a minimalist, screen-free design to help you focus when it matters most–without any pings, distractions, or unnecessary bells & whistles.

WHOOP also auto-detects activity, so you can ‘start and stop’ without tapping any screens.

Track every metric that matters

The most customizable wearable

Create a look that’s uniquely you, or wear WHOOP off-wrist with all-new WHOOP Body Smart Apparelfor any sport, profession, or lifestyle with WHOOP Body Smart Apparel like sports bras, swimsuits, boxers, and more.

Stay charged for 14+ days

Choose a membership

Professional-grade fitness insights at our best price.

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Available at $199/yr

  • Device with 14+ day battery
  • Sleep, Strain, & Recovery insights
  • Personalized coaching
  • VO2 Max & heart rate zones
  • Hormonal Insights

Advanced health, fitness, and longevity insights to help you perform at your peak, longer.

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Available at $239/yr

  • Everything on One, plus
  • Device with 14+ day battery
  • Healthspan and Pace of Aging
  • Health Monitor with health alerts
  • Real-time Stress Monitor

The most powerful ever, delivering medical-grade health & performance insights.

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Available at $359/yr

  • Everything on Peak, plus
  • Advanced device with 14+ day battery
  • Daily Blood Pressure Insights (beta)
  • Heart Screener with ECG readings
  • On-demand AFib Detection

Trackers tell you what you did

WHOOP tells you what's next

Learn exactly what works for you

WHOOP is the only wearable that lets you customize what you track. Choose from 140+ behaviors and habits, from meditation to medication, to discover how they impact your overall health.

Get coached towards your goals

Choose a plan for the week based on what you need most — whether that's maintaining your fitness, or getting more sleep.

Once you set a goal, WHOOP provides you with personalized recommendations on how to reach it, including key behaviors to incorporate into your routine, and optimal strain and sleep targets.

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